Gov Up is an energetic Austin Peay State University initiative that connects local businesses with the Govs community. As a licensed APSU vendor, your business will benefit from partnership opportunities that drive sales and rally Governor spirit.
Expand your business' market reach with features in official university directories, social media spotlights and newsletters reaching over 50,000 APSU supporters.
Use approved APSU logos, receive early access to new designs and create authentic branded merchandise with easy-to-use templates.
Becoming an officially licensed vendor of APSU provides access to an estimated annual advertising value of $2,325-$5,175, which well exceeds the $200 application fee.
We believe in buying local. Gov Up channels APSU energy and events into merchants, makers, restaurants, and businesses marketed by people who live and invest here.
Access the official APSU event calendar and participate in university happenings to drive traffic during peak periods.
Partner with APSU on university-supported campaigns, products, and promotional opportunities.
Our Vendor Resource Hub provides everything you need to know about the application process, from creating your Affinity Gateway account to submitting your first designs for approval.
The central hub for both partners and fans. Find nearby storefronts to buy local gear or see the physical footprint of our growing community network.
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Gov Up empowers fans to discover unique, APSU-branded goods crafted and marketed by the very people who live and invest in our region. By browsing our verified vendor shopping guide, you can discover authentic handcrafted products and channel APSU energy directly into nearby storefronts, supporting local makers while celebrating your Governor pride.
