Why study Communication Arts: Concentration Public Relations at APSU?
The Department of Communication at APSU is unique in providing students hands-on experience from the first day they enter the classroom and studios. Students are taught professional skills in a professional setting and receive personal attention from their instructors. Small class sizes allow for more individual assistance from faculty and help make the learning atmosphere more successful. The award winning campus radio station operates 24/7 year round providing a wide range of music, public service and public affairs programming. The TV and Cable component covers almost all sporting events for the Govs and Lady Govs as well as production of political and opinion-based programs as well as local and national election coverage. Students may also receive real-world experience through practicums and internships, many of which are placed through department and faculty connections in the professional realm. Communication students can participate in a variety of nationally and professionally linked student organizations, and learn through actual research involving political polls, telephone surveys and marketing research. Overall, our students learn both the theory and the practice of communication giving them skills that translate directly into the professional world.
What will I learn?
Students who major in Communication are taught to speak, write and work professionally while gaining true understanding of communication situations, media, research and application. Courses look at the theory behind communication and its goals, while at the same time putting theoretical lessons and methods into practice in a variety of communication mediums. Communication students are taught to look beyond what the message is alone, and discover the meaning, reasoning and art behind it. Through class structure, independent study, and actual experience, students begin to understand and appreciate human interaction, and work to become professionals with up-to-date technology, skills and resources used in the industry. Students have access to: HD, state-of-the-art digital sports broadcast studio & control room, 3-Camera Studio & Master Control for local productions, HD, digital editing lab with new iMacs & Final Cut Pro, 3 Cable Channels & Internet video streaming of APSU telecasts, Mac Lab with new iMacs and the Adobe CS Master Suite for news writing, desktop publishing, & web design, Multi-station Telephone Research Center with new Dell PCs, and Hands-on equipment experience from the start of your Freshmen year.
The Freshmen Seminar degree requirement completed by most students is APSU 1000. The course is delivered in a small-class setting with like-minded students led by a faculty member and a peer leader. The interdisciplinary course is intended to support first-semester students and provide them with a foundation for university success. Emphasis is placed on student engagement, university learning success strategies, support services, library literacy, financial literacy, and academic and career planning. The first class meeting of APSU 1000 during fall semesters is on Freshmen Convocation Day.
The general education core is designed to develop critical competencies in written communication, oral communication, mathematical analysis, and critical thinking skills. Students at APSU select coursework in the general education core in the areas of Communication, Humanities and Fine Arts, Social and Behavioral Sciences, History, Natural Sciences, and Mathematics. While the general education core requirements for graduation can be met by choosing courses from each of these areas, some programs of study require lower division courses that serve as prerequisites for upper division courses. Students should consult the sample 4-year plans and confer with their academic advisors as they choose their general education core courses.
What engagement opportunities are available to APSU students?
APSU fosters a positive campus environment that encourages active participation in university life.
APSU students engage in HIP curricular and co-curricular experiences that advance their learning and knowledge. Opportunities include first-year seminar, first-year learning communities, common reading experience 'The Peay Read', undergraduate research, study abroad, service and community-based learning, internships, e-portfolio development, and capstone courses & projects.
What Do Communication Arts: Concentration Public Relations Majors Do After Graduation?
APSU Communication B.S. and B.A. degrees offer eight specializations and four minors. Communication is applicable in every life situation, and our students can use their degrees to excel in any career path. Communication is also a fantastic starting degree before pursuing graduate studies in Communication, Law, and a wide variety of programs.
- Public Relations
- Event Planning
- Media Content Management
- Crisis Management