To publicize APSU, the Office of Public Relations, Marketing and Printing Services works with faculty, students and staff to develop press releases that highlight interesting and newsworthy people and information. These press releases are sent to area news media. In addition, brief information from the press release is posted on our Facebook APSU News and Information page:
Most press releases relate to one of these areas:
- Teaching and research
- News topics
- Events, speakers, seminars
- Hometown news releases (dean’s list, graduation, etc.)
To cover other areas, writers in our office have adopted a beat system to cover specific colleges and areas of interest. If you have a story idea or news item to share, please contact the beat writer who routinely covers that beat. If you’re not sure which writer to call, call Charles Booth, assistant director of communication, at 221-7597 or email to email@example.com for assistance.
Colleges/areas of interest assignments
Charles Booth, firstname.lastname@example.org, ext. 7597:
College of Business
College of Graduate Studies
College of Behavioral and Health Sciences
Publicity for special events and campaigns
Colin Harris, email@example.com, ext. 7868:
College of Arts and Letters
College of Education
College of Science and Mathematics
To publicize an event, submit details at least four weeks before the event. We often publicize events regionally as well as locally, and many newspapers in this area publish weekly, which means we have to prepare information ahead of time in order to meet their publication deadlines.
You may request specific publications and distribution dates for publicity about your event, but we cannot guarantee that it will run on specified dates in specified publications. Unlike paid advertising, the news releases and photos we send on a regular basis are free services available to the media to use as they need. We cannot guarantee that any press releases we prepare and distribute will be printed or broadcast.