This is a introductory paragraph that uses a typographic style that allows a writer to make a bold statement or highlight a primary idea or theme. This paragraph is set in larger, sans serif type to distinguish it from the running copy.
This, of course, is not the real copy for this site. The real words will be written once we arrive at the content creation phase. Rest assured, the words will expand the concept. With clarity. Conviction. And even a little wit.