Go back

Former Jackson State media specialist joins PR & Marketing Office

March 25, 2003

Austin Peay has a new communication specialist.

Heather Kennedy, who began work at APSU yesterday, replaces Cristina Henley, who moved with her husband to Fort Rucker, Ala.

Kennedy came to APSU from Jackson State Community College, where she has been the media specialist in public relations since 1999. Her duties included writing press releases and distributing them to media outlets, planning and publicizing events for the college, scheduling and purchasing advertising and participating in the development of the colleges marketing plan.
March 25, 2003

Austin Peay has a new communication specialist.

Heather Kennedy, who began work at APSU yesterday, replaces Cristina Henley, who moved with her husband to Fort Rucker, Ala.

Kennedy came to APSU from Jackson State Community College, where she has been the media specialist in public relations since 1999. Her duties included writing press releases and distributing them to media outlets, planning and publicizing events for the college, scheduling and purchasing advertising and participating in the development of the college's marketing plan.

From August 2001 through May 2002, Kennedy also worked part time as the yearbook adviser for Lambuth University in Jackson, serving as the liaison between the administration and student staff, directing staff in production of the yearbook and working with the printer.

Kennedy earned a bachelor's degree in communication and public relations from the University of Tennessee at Martin in 1995, and she had begun work on a master's degree in journalism at the University of Memphis.

She has been active in her community. Prior to moving to Clarksville, she was in her third term as public relations chair for the Madison County Relay for Life, a fundraiser for the American Cancer Society.

As communication specialist, Kennedy is charged with assisting the executive director in gathering information, writing and disseminating news releases and public service announcements. She is responsible for “Local Angle” and will be helping with news photography and writing copy for brochures.

Dennie Burke, executive director of public relations and marketing, said, “In addition to her versatility, enthusiasm and knowledge of ‘The Associated Press Stylebook,' Heather comes to us from a sister Tennessee Board of Regents institution, so she is familiar with TBR procedures, plus she understands the uniqueness of a university environment.”